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Nick Hughes Consulting

Chief Marketing Officer and Business Consultant with exceptional experience in building strong brands and delivering growth

Professional Mentor

NED/Trustee

About

Nick spent the first part of his career at creative agencies, including co-founding and running a brand and design agency for 11 years. Moving client-side, he was Global Head of Marcoms at Knight Frank before moving to SEGRO plc, the FTSE100 Property Company, where he was Director of Marketing and Communications for 10 years.

He launched Nick Hughes Consulting at the beginning of 2024 and, in that capacity, helped real estate group Newmark integrate its brand in to its UK offering. He currently acts as Consultant CMO to Utility Aid, one of the fastest growing energy procurement businesses in the UK.

He has an MBA from Bayes Business School, is a Fellow of the Chartered Institute of Marketing and a Patron of Real Estate Balance.

In 2024, he joined the University of the Built Environment (UBE) Trustees Board, serves on their Nominations and Governance Committee, is Chair of the Built Environment Award Panel as well as being a Director of UBE Asia Ltd.

He is also a professional mentor for those whose careers are in marketing and communications, having trained as a business coach in 2008.

Services

Brand strategy

I help you build, position and differentiate your brand within its marketplace, enabling your business to achieve its goals.

Resources

My experience of creating and managing both internal teams and key partner suppliers allows me to advise on the most efficient and fit for purpose resource structure, as well as an extensive knowledge of the best suppliers to work with.

Campaigns

I have extensive experience of developing and implementing both brand and product campaigns. I have won a number of awards for both creativity and marketing effectiveness.

Planning

As a marketing strategist, I understand the importance of planning to provide direction, focus and clarity, ensuring that brand marketing activity is aligned with the aims and intent of the business.

Training and development

I provide training and development of marketing and comms staff and have experience of delivering training across a number of functions, from creative development to shaping messaging.

Experience

  • 1995
  • 2008
  • 2010
  • 2011
  • 2013
  • 2023
  • 2024
  • 2025
1995
Co-founded Kugel, now Siren Design
2008
Trained as a business coach, Results Coaching Systems
2010
MBA, Bayes Business School
2011
Global Head of Marcoms, Knight Frank
2013
Fellow of the Chartered Institute of Marketing
2013
Director of Marketing and Communications, SEGRO plc

Over 10 years at SEGRO, Nick transformed both our brand architecture and our marcoms functions. He developed our brand “story” so that we had a compelling and authentic platform to influence our stakeholder groups, whilst he also successfully developed and led marcoms teams in both the UK and mainland Europe.”

David Sleath, CEO
2023
Patron, Real Estate Balance
2024
Consulted for Newmark
2024
Trustee, University of the Built Environment
2025
Consultant CMO, Utility Aid

Professional mentoring

I mentor people whose careers are in marketing and communications to help accelerate their careers through purposeful, practical and focused mentoring.

Nick has been an exceptional mentor to me. His guidance has helped me to build confidence, adopt a more positive mindset, and reframe challenges with clarity. Every session with Nick has contributed to more constructive and successful outcomes in my professional life.”

Mentee, Real Estate